Chief Marketing Office (CMO) in Limassol

DESCRIPTION

Our client, an online casino affiliate marketing company, specializing in successful campaigns primarily on Google PPC, is on the lookout for a dynamic Chief Marketing Officer to lead their strategic efforts into broader horizons while effectively managing key aspects of their growth.

Benefits: 

  • Salary: 3K-5K EUR Gross
  • Working condition: 9h-18h daily, Monday-Friday

about the role

RESPONSIBILITIES

 

  Work closely with the sales department to align marketing strategies with revenue goals.

  Collaborate with the data analyst department to leverage insights for campaign optimization.

  Collaborate with the PPC team lead to develop and implement new strategies for approaching campaigns.

  Provide guidance and support to the PPC team for successful execution.

  Develop comprehensive marketing plans for monthly, quarterly, and yearly cycles, aligning with overall business objectives.

  Take charge of setting up strategies and managing teams for new traffic sources such as Facebook, Bing, and others.

  Implement A/B testing methodologies to refine and optimize campaign approaches.

  Lead the hiring and management efforts to build a high-performing team, ensuring targets are met.

  Monitor costs and manage budgets for the campaigns, ensuring effective allocation of resources to maximize ROI.

basic information:

REQUIREMENTS

•⁠  ⁠Proven experience in Google Ads, Facebook, and Bing for online casino campaigns.

  In-depth knowledge of markets per traffic source and the ability to create new markets.

  Experience in team management, fostering a culture of achievement and collaboration.

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