Events Marketing Executive in Limassol (Hybrid)

DESCRIPTION

Our client, a dynamic Events Management company and leading Marketing Agency with unparalleled expertise in online trading, fintech, and financial services industries, is seeking an Event Marketing Executive. The Event Marketing Executive is a pivotal role within the events marketing section, responsible for ensuring the successful execution of various marketing and PR initiatives. This role combines business marketing acumen with keen attention to detail to drive engagement and enhance brand visibility across multiple channels.

Benefits:

  • An attractive remuneration package based on experience and qualifications
  • Bonus payment according to the performance
  • Medical insurance coverage
  • Maternity & Paternity Benefits
  • Great opportunities for personal and career growth
  • Flexible working hours
  • Business trips
  • Complementary Lunch
  • Laptop
  • 21 days of annual leave, paid Sick leave, long weekend leave and working from home option
  • An inspiring work environment with ambitious and enthusiastic colleagues
  • A challenging position in a multi-cultural company

 

 

 

about the role

RESPONSIBILITIES

  • Media Outreach: Identifies and liaises with suitable media outlets for press releases, social media, email and digital marketing publication considering geographical relevance and budget constraints.
  • Marketing Strategy Development: Collaborates closely with the marketing management team to devise comprehensive strategies tailored to company events, ensuring alignment with overall business objectives.
  • Email Marketing Execution: Takes charge of the entire email marketing cycle, from strategy development to campaign execution, using platforms like MailChimp to deliver impactful messages to target audiences.
  • Influencer Engagement: Conducts thorough research to identify potential influencers within relevant industries, fostering partnerships to amplify brand reach and credibility.
  • Social Media Management: Generates creative ideas for social media content and collaborates with content writers and graphic designers to produce visually appealing and engaging posts.
  • Content Coordination: Works closely with internal teams to draft, proofread and edit social media copy, ensuring accuracy and adherence to brand guidelines before publication.
  • Digital Sponsorship Packages Coordination: Ensure that the digital sponsorship packages are delivered successfully and according to the plan.

basic information:

REQUIREMENTS

  • Bachelor’s degree holder from a relevant sector (Marketing, PR, Business Administration) will be considered as advantage.
  • B2B/B2C Experience: Experience in managing both business-to-business (B2B) and business-to-consumer (B2C) advertising campaigns, with a demonstrated ability to tailor strategies to different target audiences.
  • Fintech Industry Knowledge: Beneficial to have knowledge of the fintech industry and established contacts within the sector, allowing for more effective engagement with clients and understanding of their needs.
  • Industry Trends Awareness: Demonstrated interest in industry trends and a passion for staying updated on developments in the fintech sector, enabling the ability to anticipate client needs and propose innovative advertising solutions.
  • Advertising Expertise: Excellent understanding of advertising methods and techniques, with the ability to develop creative and impactful campaign strategies that resonate with target audiences.
  • Relationship and Organizational Skills: Possesses strong relationship-building skills, coupled with high-level organizational abilities to manage client accounts effectively, meet deadlines, and exceed expectations.
  • Ability to Handle Pressure: Capable of thriving in a fast-paced, dynamic environment, managing multiple projects simultaneously, and delivering results under tight deadlines and pressure.
  • Technical Skills: Proficient in computer skills, including MS Office suite, web analytics tools, and Google AdWords, to analyse campaign performance and optimize advertising strategies.
  • CRM and CMS Familiarity: Familiarity with Customer Relationship Management (CRM) and Content Management System (CMS) software, enabling efficient management of client interactions and campaign assets.
  • Digital Marketing: Understanding digital marketing will be considered a benefit since there are many touchpoints with this aspect.

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